Vagheggi Brightening Face Cream

High Performance Face Cream. 

Specifically formulated to brighten & lighten. 

Active Ingredients - biotechnologically derived EGCG glucoside and juniper fruit extract. Plus coconut oil, shea butter and hyaluronic acid for supreme moisture retention.

EGCG (EPIGALLOCATECHIN GALLATE GLUCOSIDE) is a flavonoid found in green tea, well known for being one of the most powerful antioxidants, with anti-inflammatory action on the skin. It also has a whitening effect that directly targets the four main stages of the pigmentation process (melanogenesis, tyrosinase activity, maturation of melanosomes, melanin transfer). Effective for all ethnicities of skin. EGCG also utilises a prebiotic property for a healthy skin microbiome.

Juniper fruit Extract works to reduce yellow tones in skin that can make it appear dull. Plus it decreases the accumulation of degraded proteins responsible for age spots.

Elizabeth recommends using this as a day moisturiser included in a professional treatment plan. Brightening programs often include a 2-3 month period of light to medium chemical peels, advanced facials and LED treatment. A broad spectrum sun protection cream is a non negotiable for individuals seeking to target pigmentation.

With age, stress, and pollution, the skin's pigmentation process can be disturbed, leading to dyschromia, hyperpigmentation, spots, and an uneven complexion.
THE CAUSES
The colour of the skin largely depends on a pigment called melanin. Its production in the skin is activated by sunlight and requires the presence of a key enzyme called tyrosinase. In humans, there are two main forms of melanin: eumelanin (a brown to black pigment) and pheomelanin (a yellow to red pigment). Each individual has both types of melanin but in different proportions. Therefore, the colour of the skin depends on the nature, concentration, and distribution of melanin. Melanin is produced by specialized cells called melanocytes. Melanocytes are scattered among other cells in the deepest layer of the basal layer of the epidermis. Once produced, melanin spreads to adjacent skin cells.
Melanogenesis can be influenced by oxidative stress from free radicals, hormonal changes, inflammation (especially from rosacea, acne, dermatitis), incorrect beauty routines, and photosensitization from specific substances. Excess sun exposure can also have a major impact on the pigmentation process.

This is why certain active ingredients are chosen to target pigmentation in skin.
Hyperpigmentation can affect anyone, regardless of age or skin type. For some skin types, hyperpigmented areas may appear as the first signs of aging, even before wrinkles.